Custom Promotional Apparel and Print in Indiana2024-10-10T13:11:51+00:00

Custom Promotional Apparel and Print for Veteran Strategies

This case study highlights Veteran Strategies (VSi), A veteran-owned, communications agency specializing in Public Relations, Marketing, Digital, and Branding. Their mission is to empower clients to succeed by creatively and expertly telling their stories.
Jenny Dexter, CSO shares her experience:
 
“Veteran Strategies underwent a rebranding initiative, necessitating the update of our brand assets, which let to me reaching out to fellow Rotarian, Erin Smith
While everyone at Spotlight Strategies was helpful, our prepress specialist, Kathleen, played a crucial role during this process. With over 20 years in the creative industry, VSi was meticulous about the quality of our brand assets. Spotlight Strategies exhibited exceptional patience and diligence, even when we faced delays in our responses. Their proactive approach and support were invaluable.
 
We opted for a range of brand collateral, including business cards, note cards, envelopes, and embroidered sweatshirts as part of our brand identity.
The process was seamless. Kathleen’s exceptional customer service, responsiveness, and comprehensive 360-degree support exceeded our expectations. Without a doubt, I would wholeheartedly recommend Spotlight Strategies to friends and business colleagues.”

Our Promise to Our Clients

Solutions Focused – Team Power
  • Being solutions focused means creating a strategy, idea or process to end a problem.  Our best solutions are created by team members who are inherently optimistic, creative, and energetic.  We take great pleasure in delighting our customers. We love it when our solutions help our customers “Hit it out of the Park”.  Whether we are making them look good and feel great in their logo’d apparel, or their tradeshow giveaways and printed marketing pieces help land a big customer, seeing our customers “WIN” is a super charge to get up and do it all over again tomorrow.

Servant Leadership – Win Win
  • A servant leader is a leader that shares power, puts the needs of others first and helps people develop and perform as highly as possible. We believe that every day is a fresh start and an opportunity to learn something new. There is no endpoint to servant leadership development. It begins with knowing who you are and what you bring to the table. As Iron sharpens iron, we as team members sharpen each other’s skills when we are faced with customer challenges by brainstorm together to solve problems which gives us a competitive advantage. We have the power and the accountability to make good judgments under tight timelines.

Efficiency – Git-r-Done
  • We measure efficiency by having the ability to do something or produce something without wasting materials, time, or energy. Spotlight Strategies is most successful in an atmosphere where team members and systems consistently optimize the standard processes (and roles) as defined by the company, yet, where a spirit of flexibility prevails when customer and production needs require team members to assist and support one another to deliver on company promises and points of differentiation. Team members have a passion for exceeding customer expectations while preserving the company’s ability to grow and thrive (strategically and financially).

Integrity – No Excuses
  • Integrity is the quality of being honest and fair and at Spotlight we value that our customers can count on us. If we make a mistake, we own it. If our vendors make a mistake, we get it fixed. If we say it will be done at a certain time, it is – No Excuses.

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